These are the three sets of mastheads I have come up with for my magazine. I have been pursuing two separate names so far, COOKIE and The Weekly Cookie. I thought the addition of the eyes into the typeface directly connects to my theme of Sesame Street. I think that children would realize right away the connection to the character and want to look at it. In the second set I added the blue to allow the eyes stand out even more. In The Weekly Cookie mastheads I was trying to duplicate the style of a newspaper, to add to this idea I added the week and price.