Pencil sketches

These are a few more pencil sketches I have done to build on my ideas. Including incorporating the two designs together and also having cookie's arm writing the text framing the piece as a new idea.

Rough tablet sketches

 These are my rough Wacom tablet sketches for ideas for my magazine cover. This was my first time using the tablet to sketch and not just clean up a photo. Since my word is Sesame Street I am doing a magazine for children. My first idea is based around a magazine that looks like a little newspaper for children. The colored portion would be a finger painting scanned in. I think the juxtaposed elements would contrast well. The second idea is still a children magazine but with a maze on the front to make it more visually interesting for a child. This could also be a number. This idea could also be combined with the bottom background. The bottom idea would have blue texture throughout and may have different things on the front.

Sesame Street Moodboard

This is my Sesame Street themed moodboard for the magazine cover project.

Who is the target audience?
- For my magazine the target audience is parents with young children and the young children themselves.

What is the name of you magazine? Why? Connotations?
- The name of my magazine will either be The Cookie, or maybe The Weekly Cookie. In my opinion, Cookie Monster is a very recognizable character to everyone and is not overused. I think themeing around this character would be very successful.

What will your masthead look like? Do you have any ideas for fonts?
- My masthead may be stacked in a large sans serif typeface some how featuring Cookie's eyes into the typeface. I think mainly sans serif typefaces for the cover as a whole because that is how children are taught to write, not with serifs.

What images will be on the cover and why?
- The texture/ eye's of Cookie Monster will be the main focus of the cover because of the magazine's name. Some of my subtext may involve a letter/number of the week and new merchandise so images of them may be included also.

What will be your sell lines to entice your target audience?
- Some of the lines may include information on how to give cheaper tickets for Sesame Place, or plug the games and activities that are inside for the children.

This are the pictures of the mind map my group created. We based the mind map off of our four ad integrations we created for homework. The two words the class picked for us were army and sesame street.

This is the types of images table I recreated for class. I learned how to create Grayscale, Duotone, RGB and CMYK images within photoshop. I also learned how to create a table in InDesign with is where I created the table above.

These are pictures of the printed off version of the changes I had made. I pursued one of the sketches I had created for the top and bottom banners. I created a banner for the top and bottom with the product and company name. The gradient color I chose reflected the color of the product's flowers and I made the type white to increase readability. I took the ribbon I had created for the company name and instead put the "Grow your own fireworks!" type on it. I also added stars on the banner and lowered the opacity of the stars throughout the piece.

 

 After I saw the print out I realized the change in printer and size made the text on the ribbons very difficult to read, so I changed to typeface to increase readability.  I also duplicated the product name, moved it and changed the color to give the product name more emphasis. Below are pictures of the finished piece mounted.

 For Tuesday's pre-critique this is the print I had of all three seed packets in the series. Some comments I received were changing the header and adjusting spacing and color of the text.  I looked at some overall branding and did some sketches of my own versions that would fit with my piece (picture below)

This is the seed packet I had printed for Tuesday's critique and overall received the same comments for the front. For the back comments suggested were, enlarging the title Comet at the top possibly changing the overall box the text was in and adding a flower to the bottom.